#DoPublicGood is a project highlighting people or organizations that do good by bike. Each month we’ll be shining a spotlight on those who enrich communities all over through their two-wheeled advocacy. You can read our past #DoPublicGood profiles here.
If you have a nominee for #DoPublicGood, please let us know in the comments and if selected we’ll send you both a PUBLIC gift certificate.
This month we are proud to spotlight our partner, Mikes Bike’s, and their Africa Projects which help put bicycles directly in the hands of people in developing Africa. So far over 26,000 bikes have shipped, and the changes these bikes make in their communities and in the lives of the owners is profound.
We interviewed Ken Martin, CEO of Mike’s Bikes, who had just gotten back from delivering a shipment of bikes to Zimbabwe. Read below to hear him tell more about the Africa Projects and how you can get involved.
Please describe what the Africa Projects are all about.
We wanted a way for us to do a bike donation program that was cost effective and sustainable. Many of the bike donation programs give their bikes away for free, but for us it was key to create a sustainable program that taught the value of the bike.
We went through a few iterations of the projects to land where we are now, with four main distribution centers in Kenya, Botswana, Zimbabwe, and Lesotho. Instead of handing out the bikes for free, our distribution partners in Africa sell them for the cost of shipping and import duty to local shops and business people who then sell the bikes into their local communities at affordable prices, using the capital to keep their shops running, hire local workers, and promote cycling. This helps with the long-term value and impact of the bicycles.
Tell us more about the local shops you sell to and how they help benefit the community.
When we began the program, we were helping to set up “Sister Shops” that would keep the bikes running after they were delivered to Africa. We quickly noticed that this was key in keeping the program sustainable. We were setting them up to function beyond our initial donations. They were using the tools we gave them to operate their own small business which then helped them provide for their family and give back to the community.
We decided to broaden our model and distribute to more shops and business people who could spread the value of the bike across Africa. We support them in developing their own individual business models in order to best service the area in which they live.
For example, in Roma, Lesotho they built a pump track and rent their bikes out to kids who want to ride. If a kid can’t afford to rent a bike, they can earn free rentals by working in the community garden, which then provides fresh produce for people in the area.
Another example is a woman named Aggie, who doesn’t run a shop but acts as an independent businesswoman who specializes in soft goods. Her bike is her only mode of transportation, and she uses it every day, rain or shine, to navigate her huge network of suppliers and customers. We are one of the distributors where she is able to get her supplies.
Can you highlight a personal story from one of your visits?
There are so many. The best are stories are when we get to see the passion the African people have for bikes.
The Lesotho Sky is a hardcore mountain bike stage race in Lesotho that top riders from over 21 countries come to compete in. Years ago, a 15-year-old named Mekke showed up with an old, beat-to-hell hybrid bike with bald tires, and wanted to ride. Although he couldn’t pay the entrance fee, ride organizers Christian and Darol let him ride because of the sheer devotion he showed for the sport. He didn’t win, but he didn’t come in last either. He became friends with Christian and Darol, our distribution partner outside Maseru, and he’s now working at the new bike shop there. Even without supplies, Mekke wanted to ride. Now with our program he gets to work every day doing what he loves, spreading his passion for bikes.
How can people get involved?
Donate your old bike and gear!
In Northern California, you can bring used bikes to any of our twelve Mike’s Bikes locations.
Full sustainability is the goal, but until we get there, the projects cost money to operate. You can support our efforts monetarily by donating online.