Bikes & Boudoir

July 12th, 2010

We’re teaming up with our friends for a rather unique Bikes & Boudoir event this Friday, July 16 from 6-8 pm at My Boudoir on 2285 Union Street @ Steiner in San Francisco. It’s not often you see bikes and boudoir in the same sentence, but we’re joining forces with My Boudoir and Pedal Panties… Read more »

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We’re teaming up with our friends for a rather unique Bikes & Boudoir event this Friday, July 16 from 6-8 pm at My Boudoir on 2285 Union Street @ Steiner in San Francisco.

It’s not often you see bikes and boudoir in the same sentence, but we’re joining forces with My Boudoir and Pedal Panties to celebrate “Where the PUBLIC Meets the PRIVATE.”

My Boudoir is a highly regarded retailer in San Francisco’s Union Street whose mission is to fill a woman’s ever changing lingerie mood.

Pedal Panties’ Bicycle Lingerie brings you a fashionable alternative to traditional bike clothing.

Besides being with friends for happy hour, you can test ride PUBLIC bikes, get special deals on PUBLIC accessories, get 25% off great lingerie from My Boudoir, and also discounts on Pedal Panties.

We are also converting four parking spots into gathering areas in front of the My Boudoir store for this event – inspired by PARKI(ing) Day and our friends from REBAR.

You can RSVP or use Facebook to invite your friends.

World Cup And PUBLIC Stripes

June 22nd, 2010

“Pretty classy look, but that one striped sock is going to make us a global laughing stock.” Uni Watch, on the US uniforms Around the PUBLIC office most of us are big fans of the World Cup. One of our staff even set off last week to join the fun in South Africa. There is… Read more »

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U.S. soccer player“Pretty classy look, but that one striped sock is going to make us a global laughing stock.”
Uni Watch, on the US uniforms

Around the PUBLIC office most of us are big fans of the World Cup. One of our staff even set off last week to join the fun in South Africa. There is no rational way to explain our exuberance. We don’t chat about every soccer match, and we don’t suit up to play on weekends. But the truly international and democratic nature of the event is irresistible. The World Cup is so thoroughly optimistic. Where else can North Korea and Germany get equal media coverage without political bias? Where else do we even hear about Cameroon or Slovakia? The World Cup is full of engaging cultural subplots. One of them is aesthetic – the uniforms themselves are celebratory and controversial. The US stepped out a bit this year with some quirky stripes that have been turning heads.

We are big fans of stripes also. Our obsession goes back to childhood memories: goofy socks, Dr. Seuss hats, summer beach towels, surf mats. Stripes drew us to the zebra and skunk over other beasts, because they seemed to insert fantasy into the natural world. These guys were not afraid to be themselves. And they appeared on fun stuff like candy canes. Stripes also appear in an array of authoritative applications: highway markings, referee shirts, military badges and flags. Serious design personas from Paul Rand to Paul Smith have been equally obsessed with stripes. Stripes pop up just about everywhere you look.

PUBLIC Stripes

Nutcase Bike Helmet - PUBLIC StripeWe’re selling lots of items with stripes: bikes, socks, bags and more. One of our most popular items has been our Nutcase Helmet with PUBLIC colors and stripes. This pleases us for a couple reasons. First, helmets are usually a clumsy but necessary piece of gear for most riders. They are often unflattering to most faces and hairdos. But these simple helmets tend to complement most faces, while protecting the coconut. (They meet all the rigid safety standards set down by the CPSC.) Beyond that, stripes on helmets bring out smiles in the public, and whenever we can contribute to some visual pleasantry in the world, we should do it.

Yikes, Stripes

PUBLIC launches with Design Ride Manhattan

June 12th, 2010

“You meet the nicest people on a PUBLIC.” That line is a rip off of a famous Honda ad slogan used  when they introduced their cute 50cc motorcycle to the US in 1959. We launched PUBLIC last month in a more modest way in New York, but the event did bring out a lot of the… Read more »

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“You meet the nicest people on a PUBLIC.”

You Meet the Nicest People on a Honda

That line is a rip off of a famous Honda ad slogan used  when they introduced their cute 50cc motorcycle to the US in 1959. We launched PUBLIC last month in a more modest way in New York, but the event did bring out a lot of the “nicest people”. We had a happy group of 100 people riding from the ICFF Javits Center to the Tretorn store in SOHO. It was a great party. The weather was perfect, and we had a blast. This note is just a belated thank you to the fans that joined us and a promise to feature more photos and a video soon.

We had a wide range of people including Dutch designer Ghislaine Vinas (on an “Dutch” orange M3) and her cute Mom riding a classic Dutch Sparta. Other bloggers included Sam Grawe from Dwell and Vanessa Marie Robinson from For the Love of Bikes. It was a perfect NY afternoon and something of a love fest that might even warm the heart of a cynical New Yorker. You only get to launch a company once, and we feel flattered by the “nicest” people who turned up. Lloyd Alter at Treehugger summed it up pretty well:

“On the bike trail next to the West Side Highway we were passed by many on far fancier, more expensive bikes, with riders wearing colourful lycra and clip-in shoes. I thought that they were a lot faster, but we were having a lot more fun.”

There was one major complaint: “The ride should have lasted longer.” We covered three miles and cruised at a leisurely pace and the whole ride lasted less than 30 minutes. Ok, next year we will be back with a feistier ride and hopefully even more nice people.

Personal thanks to a few people who showed up and pitched in at the last minute: Khairi & Co, James Victore, Sunny, Marie, Hope, Lauren, Leslie, Larry, and the anonymous guy from Queens who joined up with us to help guide the ride.

Best,

Rob & Dan

PS. The Good News and Bad News about Orange.

You will see a lot of orange in the PUBLIC bike in Design Ride Manhattan. This is good. But we have already sold out of this color in several sizes, and we won’t have it back in stock until October.  If you want a PUBLIC this summer, this would be the best time to order.

Carnaval Comes to PUBLIC

June 4th, 2010

Last Saturday we opened up our warehouse to celebrate Carnaval with the neighborhood.  Thanks to everybody who came by and  took a spin.

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Last Saturday we opened up our warehouse to celebrate Carnaval with the neighborhood.  Thanks to everybody who came by and  took a spin.