October 16th, 2012

Every now and then some super special deal comes along in the world of transportation.

For cars it might have been the VW Beetle in the 1950’s. In airplanes it might have been Southwest Airlines flights for 49 bucks. For motorcycles it was the popular Honda Super Cub, the most produced motor vehicle in history. In mass transit it was a New York subway fare ride for a nickel until 1948. In Europe it’s probably the unlimited travel Eurorail passes. At PUBLIC it’s our new PUBLIC S7 and PUBLIC T7 that we’re launching this week.

We designed these to be as economical as possible and to meet the needs of so many customers who have pleaded with us to come up with a bike that would sell for under $450. We listened. For a limited time, we’re offering these beauties at a price of $399 (reg. $449) while quantities last. At this price, these might be considered our most PUBLIC and democratic bike.

The PUBLIC S7 and PUBLIC T7 come in a limited range of colors. Although they are without some of the styling details of our PUBLIC C7 and PUBLIC V7 bikes they still maintain the PUBLIC aesthetic with matching fenders and other details. The tires and cable housing are black. While we do not carry matching colored racks, you can select the simple metallic finish or any other complimentary color. The S7 and T7 both come with a 7-speed derailleur.

They ride like butter and are up to our PUBLIC standards. We don’t think you’ll  find a comparable multi-speed, steel-frame city bike with matching fenders, chain guard, and kickstand at this affordable price. It truly is Mass Transit for One.

They are available online now, or in our stores by October 18.